Robert J. Floyd

The domain changes; the problem doesn't. I've made complex, regulated, high-stakes systems usable and trustworthy in finance, healthcare, insurance, government, and education — because the core discipline transfers.

Technical write-ups, architecture decisions, and honest limits live in the-substrate ↗.

BOSNet.io — governance infrastructure that makes AI automation possible where it matters most: finance, healthcare, insurance, government, and education.

Code has always been reasoning frozen at write-time. BOSNet.io moves some of that reasoning to run-time — letting a model reason inside the logic layer where code used to sit — and makes it safe enough to depend on. Four properties have to hold at the point where reasoning does real work:

Bounded

reasoning runs inside explicit policy, permissions, and blast-radius limits.

Evidence-backed

every fact traces to hashed source; nothing is asserted without provenance.

Audited

every decision writes a hash-chained, tamper-evident ledger entry.

Reversible

high-impact actions are gated, versioned, and recoverable.

The measurable spine is the AI-to-code ratio — how much governed run-time reasoning carries operational behavior versus hand-authored code, and where that trade is (and isn't) worth it. The reasoning-first target is 90 : 10.

The through-line isn't academic. It comes from a career spent shipping inside exactly the regulated, high-stakes environments where "move fast and break things" gets you fined.

1. 2021–2025Sr. Director, Marketing & Platform Engineering· AmeriLife Benefits

   Built a multi-tenant enrollment platform for 1,000+ employer groups and 110,000+ employees — HIPAA-compliant communications, consolidated participant-level billing, automated eligibility feeds — while leading creative across five affiliated brands.

2. 2017–2019Director of Technology & Platform Manager· Teach Preschool

   Architected a multi-tier subscription LMS for a global education startup — 1.5M followers, 1M+ monthly pageviews — with CRM, payments, and marketing automation.

3. 2013–2017Director of Digital Marketing· CNO Financial · Bankers Life

   Led enterprise digital transformation for a multi-billion-dollar insurer; ran a 5-person UX / analytics / design team inside a NAIC-regulated environment. Delivered the BankersLife.com redesign and award-winning customer & agent portals.

4. 2008–2012Web Experience Architect· National Government Services (CMS / Medicare)

   Led enterprise platform migration and Section 508 accessibility remediation of 20,000+ documents for a contractor serving millions of Medicare/Medicaid beneficiaries.

5. 1989–2008Senior Designer → Creative Lead· PricewaterhouseCoopers · BSI Consulting · others

   Two decades across print, early web, and creative leadership — design lead on a $7M+ client win at PwC; ran a 9-person creative team.

The full, evidence-backed record — robfloyd.me/work →

Design → engineering → governance.

The same instinct runs through all of it: take something complex and regulated, and make it usable, auditable, and safe. First for the people using enterprise software. Then for the teams running the platforms. Now for the AI doing the work.